I’ve talked to many small event businesses that don’t create service contracts with customers. Either they don’t have a system to create quick contracts, they don’t see the need, or they can’t make the time to customize the contract whenever a client wants one. Yes, you can do business without contracts, but in the long […]

A HUGE trend for event planning over the recent years has been the last-minute customer reservation, requests, and contracting services in the event industry. For numerous reasons, this bad habit exists in many other industries also. I don’t see it going away soon. The responsibility lies on the service provider to be as 100% clear […]

  This is certainly the $1 Million question for those in the event industry: how to become the regularly hired vendor of your favorite location venue. In other words, how to get your company name placed on the elusive “Preferred Vendor List” is what all vendors are seeking. Our recent NACE chapter meeting (National Association […]